Stretch distancetime to pivot: 6-12 months
AI Enablement Lead (Content & Comms)
Help teams actually use AI well
Every content and comms team is scrambling to use AI well, and most have no one to lead it. Sitting between the tools and the people, you build the prompt libraries, the guidelines and the training that make a team faster without losing voice or judgment. A timely pivot for a curious writer.
Demand 2026-2036
Growing fast
Brand-new role; demand outruns supply.
Competition
Open
Salary, Stockholm
55-85k/mo
indicative, gross per month, mid to senior
What you already bring
the cards from your core that transfer straight in
What you can do
Train
Concretize
Improve
Idea development
EvaluateHow you think
AI literacy
Communication
Learn & unlearn
ProcessWorlds you know
Artificial Intelligence
Communication & PR
EducationThe gap
what you would need to build
Depth and governance: real fluency with current AI tools, prompt and workflow design, quality and brand-safety guardrails, and the change-management to shift how a team works.
How to get there
- Get genuinely good with the current AI tools and how they fail.
- Build a prompt library, guidelines and a training for a content or comms team.
- Run one real enablement project and measure the time and quality difference.
Your first move
// start here
Build an AI prompt-and-guidelines kit for one team's most repetitive content task.
In Stockholm
Every Stockholm agency, brand and scale-up is figuring out AI for content right now; someone who can lead that, with craft judgment, is rare and in demand.
Ask yourself
three prompts from the professional development deck to pressure-test this move
